FreeWheel
Cannes

FreeWheel.

Event TechnologyEvent Management
Summary

Summary

Invyte partnered with production agency Lively to deliver expert guest management throughout FreeWheel Beach at Cannes Lions, a week-long programme of meetings, experiences, and live performances, culminating in an unforgettable Black Eyed Peas concert on the iconic Cannes shoreline.

Solution

Solution

Using our proprietary event technology, The Event Space™, Invyte optimised registration and check-in across all front of house meetings and events. Our team of 12 event professionals and brand ambassadors managed the guest lists, coordinated access, and handled on-site communications for over 3,000 guests. From real-time updates to queue management, guest enquiries, and security liaison, every detail was covered to ensure a smooth and safe experience from start to finish.

Result

Result

The result was a flawless guest journey fast, efficient, and personal. With every attendee welcomed and managed seamlessly, the Lively and FreeWheel teams were free to focus on delivering show-stopping moments. The week closed with a packed beach and an unforgettable night, cementing FreeWheel Beach as one of Cannes Lions’ must-attend destinations.

Video credit: @teamfreewheel